- When you work with Jersey Video Production, you work directly with the Owner, never an assistant.
- You can be as hands-on (or hands-off) during the production process as you want.
- We provide video packages as well as a la carte services. Whether you’re looking for a simple video edit, or a large multi-day, multi-location shoot, our team can scale up/scale down to meet your needs and budget.
- You get the most bang for your buck. We know how to harvest multiple eye-catching, branded videos from a 1-day shoot or from a 1-hour video.
- All our videos are edited in-house, which means that turnaround time is minimal (hours vs months), and you’re entitled to unlimited revisions.
- We want to see your business succeed and are happy to connect you with our business contacts.
Planning is Key
Before you even BEGIN filming, strategic planning is key. Identifying your TARGET AUDIENCE, in terms of DEMOGRAPHICS as well as PSYCHOGRAPHICS, is crucial.
This will help determine:
- How long your video should be
- Where it will be posted (e.g. on your website vs. Instagram vs LinkedIn, etc.)
- Who will be in it
- What will be said
- How your message will be delivered
- What the call to action will be
We are here to be your personal, dedicated guides, helping walk you through all these factors, to ensure that your video is EFFECTIVE and delivers the RESULTS that you want.
For those who are curious, the social media management platforms SproutSocial and Hootsuite have each compiled their own data on which demographics are most active on which social media platforms, including Facebook, Twitter, Instagram, LinkedIn, Pinterest, Snapchat, and YouTube:
- Social media demographics to inform your brand’s strategy in 2020 (Sprout Social)
- 100+ Social Media Demographics that Matter to Marketers in 2020 (Hootsuite)
Each social media platform also has it’s own guidelines on how long, and in what format, videos and video ads should be:
- Facebook video specifications
- Twitter video specifications
- Instagram video specifications
- LinkedIn video specifications
- Pinterest video specifications
- Snapchat video specifications
- YouTube video specifications
- Vimeo video specifications